Super Eagles and Turkish club Sivasspor left back.
We were contracted to handle the full communications of Sivasspor and Super Eagles Defender, Elderson Echiejile.
Our first meeting with him revealed his passion for giving. As someone who came from a humble background he was looking for a way to impact the community but wasn’t what mediums to use. We also realized that some of the great works he already did was not getting enough press and his goodwill could be enhanced. Our communications lead initiated a plan and made sure it was carried out properly and that the objectives were met. Our first goal was to start an initiative called 100 SMILES which is an annual charity event to find talented indigent children with interest in football, create a process to have them trained in his academy and celebrated among in their community.
Public relations, Campaign Activation, Website Management, Social Media Management, Online Relationship Management.
We were able to get the support of stakeholders including the government and corporate bodies in the event which turned out to be a massive success. We have since handled Elderson’s Public Relations and Crisis Management. Our work with him goes beyond creating catchy phrases on social media or in print but has also enhanced the public’s perception of his brand and earned media for him.
"The best thing about the team is the work process and coordination.
No loose ends. I am very happy with the service."
Super Eagles / Sivasspor Left Back
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